Marshfield's Trusted Dealership
Every vehicle we sell carries our guarantee — honest pricing, thorough inspection, and the kind of personal service that turns a one-time buyer into a neighbor for life.
Our Selection
Reliable daily drivers for every budget
Built for work, family, and everything between
Upgrade your drive with certified selections
What We Offer
Every vehicle passes a thorough multi-point inspection before it reaches our lot — so you can buy with confidence.
We work with a range of lenders to find terms that fit your situation — whether your credit is pristine or rebuilding.
Got a vehicle to part with? We offer fair, no-pressure trade-in evaluations so you can drive away in what you want.
No pushy sales tactics — just straightforward help from people who actually care about getting you the right car.
Our Story
American Auto Sales and Services was built on a simple belief: buying a car should feel as straightforward as shaking hands with a neighbor. Located right here in Marshfield on North Central Avenue, we've made it our mission to strip away the confusion and pressure that too often surround the car-buying process.
Every vehicle on our lot is selected with care. We know that a car isn't just a purchase — it's the difference between a stressful commute and a comfortable one, between showing up late and arriving on time, between sitting at home and getting out into the world. That's why we inspect what we sell and stand behind every recommendation we make.
Whether you're a first-time buyer, upgrading your family ride, or looking for a dependable work truck, we'll meet you where you are — no judgment, no high-pressure scripts, just honest answers and a real effort to find the right match.
Your drive. Your way.
— American Auto Sales and Services
"The team at American Auto made what I thought would be a stressful experience feel completely effortless. They listened, they didn't rush me, and I drove off in a car I'm genuinely happy with."
Get in Touch
Stop by our lot on North Central Avenue, give us a call, or send a message — we're here whenever you're ready to talk about your next vehicle.
Visit Us
900 N Central Ave
Marshfield, WI 54449-2146
Call Us
(715) 387-6157Email Us
stevenapsey.americanauto@gmail.com